PRESS RELEASE: Sol Inspirations’ Fashion Scholarship Benefit

DESIGN CHALLENGE: One student from each design program in local colleges has been chosen to compete in a design challenge. The winner will receive a $500 scholarship. Fabrics sourced will adhere to responsible fashion practices.

Thursday, February 7th at Bespoke Hair Artisans
6:00 PM to 8:30 PM

“You can never be overdressed or over-educated.” – Oscar Wilde   Oscar Wilde

 MINNEAPOLIS, MN (January 14, 2013) – Bespoke Hair Artisans in Edina, MN is hosting Sol Inspirations’ Fashion Scholarship Benefit that will include a silent auction, hors d’oeuvres, organic wine and a design contest.

Students from local fashion programs will compete in a responsible fashion design challenge. Over the next few weeks, students chosen  will create garments to be exhibited at the benefit. Guests will be able to rate each garment and scores will be tallied. The student with the highest score will win a $500 scholarship to be used to continue their fashion education. The student with the second highest score will receive a Bespoke Hair Artisans gift certificate. Garments will be on live models at the event. Guests will be able to talk to each designer about their designs. Model hair and makeup will be provided by Bespoke Hair Artisans.

Student contestants are given a variety of textiles to choose from sourced by Sol Inspirations from vintage and second hand shops. Materials range from curtains, designer vintage bolts, scraps and bedsheets. They are also given access to Sol Inspirations’ responsible fashion research documents and findings on fashion trends for Spring 2013.

Schools participating in the contest include the University of Minnesota, St. Catherine University, Art Institutes International, Minneapolis Community Technical College and the College of Visual Arts.

The benefit will be held at Bespoke Hair Artisans on Thursday, February 7th from 6:00 PM to 8:30 PM. Tickets are available for $20 at Bespoke Hair Artisans and on-line at Sol-Inspirations.org until February 4th. After February 4th, tickets are $25. Tickets will also be available at the door for $25.

Sol Inspirations is currently developing a Fashion Scholarship program as a way for the local community to support fashion students’ education about ethical textile and garment construction practices as well as the life cycle process of fashion and how changes can be made to reduce fashion related carbon emissions and its toxic footprint. As students move into their career choices, Sol Inspirations hopes that their education about responsible fashion practices will lead to sustainable change in the fashion industry.

Responsible fashion practices contributes to a healthy and responsible world on many fronts including choosing organic and locally made textiles, manufacturing clothes efficiently to use less energy, respecting responsible labor practices, recycling clothes to make new fashion (upcycling) and commissioning demi-couture clothing over disposable fashion. Sol Inspirations’ fashion events are Minnesota’s only responsible productions representing the community’s collective couture talent. Until now, designers have relied on small independent fashion shows and booths at trade shows to promote themselves, branding ethical fashion practices as available in only niche products such as bamboo t-shirts and ‘granola’ style clothing. To change this image, students will be able to showcase their creations in a fashion forward event that helps to educate consumers that art and beauty do not have to diminish with responsibly made clothing. With the current popularity of the global Green movement and fashion shows, the timing is perfect for Sol Inspirations to market reposition ethical fashion as mainstream.

Sol Inspirations is a 501(c)(3) non-profit organization that advocates for responsible clothing, styling and beauty products and educates consumers about how these products make our world a healthier and better place to live. Their goal is to position ethical fashion as fashion consumers aspire to wear and that art and beauty do not have to diminish with responsible choices.

To advocate for responsible fashion, Sol Inspirations produces a regular networking event called, “Fashion Network Happy Hour,” as a social way to connect industry fashion professionals, find new clients, and strengthen relationships. During its events, models wear Minneapolis’ top ethically made looks to educate fashion professionals about how earth-friendly and ethically made clothes can be chic, beautiful and fashion forward. For more information about Sol Inspirations, visit www.Sol-Inspirations.org.

Bespoke is a full service luxury boutique salon inspired by the English tradition of “bespoke” tailoring – custom-made, one-of-a-kind style created for the individual. The Bespoke Hair Artisan team includes a full roster of talent passionate about serving the unique needs of clients with impeccable service. They don’t believe that there is one look that fits all. They work one on one with clients to create a customized look that compliments their lifestyle, face shape and hair or skin type. Bespoke believes the individuality and beauty that each person possesses can be elevated by a well-crafted, customized look. Bespoke is located at 3918 West 49 ½ Street in Edina. For more information about Bespoke Hair Artisans, call 952-224-4062 or visit www.bespokehairartisans.com.

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